NOVOME Skincare — Join the Founding 100

Phase 1 Portfolio

5 serums. One complete routine.

Every product in the Phase 1 lineup is a step in the NOVOME routine. Built to work together. Each one clinical dose or it does not ship.

Step Zero · Boost

SPIKE

Micro-spicule delivery booster. Opens microchannels in the stratum corneum so every active applied after penetrates up to 60× deeper.

Spongilla 1.5% TXA 1.5% Centella 5%

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$NOVOME FADE$

Step One · Treat (PIH)

FADE

Dark spot corrector for post inflammatory hyperpigmentation. TXA at 2.98% — nearly 10× the dose most Indian serums use.

TXA 2.98% Alpha-Arbutin 2% Niacinamide 5%

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Step One · Treat (Acne)

CLEAR

Azelaic acid serum for active acne and the marks it leaves. AzA at 10% — three mechanisms, one active. No Indian D2C brand uses cosmetic-grade AzA at this dose.

AzA 10% Niacinamide 5% Alpha-Arbutin 1%

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Step Two · Morning Glow

SHIELD

Antioxidant radiance serum. Neutralises free radicals before they trigger PIH. The AM layer that protects everything you treated overnight.

Vitamin C Vitamin E Ferulic Acid

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Step Three · Night Recovery

REVIVE

PDRN recovery serum for overnight barrier repair. Polynucleotide threads rebuild what the day broke down. Wake up to skin that has actually recovered.

PDRN 1% Panthenol 3% Ceramide NP

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Why we built this

Serums dosed for
cost. Not for your skin.

Every global skincare brand designed their formulas for Fitzpatrick I–III. Then sold them to Indian women with Fitzpatrick III–V skin and called it inclusive.

The actives exist. The science exists. Indian skin was never the problem. The dose was always the problem.

NOVOME is the first clinical actives brand built specifically for the skin that was always overlooked. Not adapted. Built.

0.3%

TXA dose most Indian serums use

2.98%

TXA dose in NOVOME FADE

10%

AzA in NOVOME CLEAR. Most use 5%.

60×

Deeper active penetration with SPIKE

Built for

Fitzpatrick III–V.
Not all skin types.

If your skin tans easily, holds onto marks after breakouts, and never quite found a serum that worked — this was built for you specifically.

Fitzpatrick III

Medium, tans easily

Fitzpatrick IV

Olive to medium brown

Fitzpatrick V

Brown to dark brown

PIH. Dark spots. Acne marks that stay for months. Barrier that breaks under Indian summers. We formulated for all of it.

5 serums. One complete routine.

The industry chose margin.
We chose your skin.

Join the Founding 100 — get 48-hour early access to all 5 products before anyone else.

JOIN THE FOUNDING 100 →

Only 97 spots remaining

Founding 100 Programme

Not early access.
Founding membership.

The first 100 people to join are not customers — they are proof of concept. Their belief is what gives a brand built in a Pune apartment the confidence to launch.

⏰

48-Hour Early Access

Order before anyone else. Every launch, every phase.

✉️

Postcard from Ravi

A handwritten note from the founder. Because this is personal.

🌿

Free FADE Travel Size

Your first NOVOME product, on us. The serum that started it all.

🏆

Name on the Website

The Founding 100 are listed permanently on novome.in.

👕

Founding 100 T-Shirt

WE DOSE. THEY GHOST.™ — wear the belief.

🎯

₹100 Crore Celebration

You are invited. When we get there.

Launching in

Days

Hours

Minutes

Seconds

Join the waitlist

Secure your
Founding 100 spot.

100 spots. No discounts. No promotions. Just the belief that Indian skin deserves the right formula at the right dose.

Launch countdown

Days

Hours

Minutes

Seconds

Your Name

Email Address

You will receive launch updates here.

WhatsApp Number (Optional — for exclusive updates)

+91

We will send you a personal WhatsApp from the NOVOME number. Not spam.

What is your biggest skin concern?

Select one — we will build your routine after you join.

🎯 Dark spots / PIH 🔬 Acne / breakouts ⚡ Acne + Dark spots ✨ Glow / radiance

By joining you confirm you are part of the Founding 100. No payment required now. We will contact you 48 hours before launch day.

✅

Founding Member

#71

You are in the Founding 100.

Check your email for confirmation. If you added your WhatsApp number you will hear from us personally before launch day.

Launching 17 September 2026.
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Your NOVOME Routine

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5 serums. One complete routine.

Serums dosed forcost. Not for your skin.

Fitzpatrick III–V.Not all skin types.

The industry chose margin.We chose your skin.

Not early access.Founding membership.

Secure yourFounding 100 spot.

Serums dosed for
cost. Not for your skin.

Fitzpatrick III–V.
Not all skin types.

The industry chose margin.
We chose your skin.

Not early access.
Founding membership.

Secure your
Founding 100 spot.